Junior Media & Analytics Associate
Bullseye Strategy is seeking a highly motivated, detail-oriented Junior Media & Analytics Associate to join our growing team. This is an entry-level position ideal for recent graduates or individuals with relevant certifications looking to launch their career in digital media and marketing analytics.
As part of our Media & Analytics team, you will support cross-functional initiatives while gaining hands-on experience in client reporting, performance measurement, campaign execution, and budget operations. This role offers a unique opportunity to explore both media and analytics functions and grow into your strongest areas of interest and skill.
Key Responsibilities
Analytics & Reporting
- Develop a strong working knowledge of Google Analytics 4 (GA4) and Google Tag Manager (GTM), with the ability to analyze performance metrics, interpret success measurement, and identify potential tagging or tracking issues.
- Build and maintain internal and external client-facing dashboards using Looker Studio (formerly Google Data Studio)
- Prepare and deliver monthly analytics reports for up to 10 client accounts.
- Work closely with senior team members to analyze campaign performance data and uncover strategic opportunities tailored to each client’s goals.
Media Support & Campaign Execution
- Assist in paid search and paid social campaign execution and optimization under the guidance of media managers.
- Learn platforms such as Google Ads, Meta Ads Manager, LinkedIn Ads, etc., and how to perform daily in-platform optimization tasks.
- Learn and assist with media planning, RFP, and communication processes with programmatic and publisher partners.
- Assist with compiling performance reports and pulling metrics from platforms to support campaign analysis and client reporting.
- Maintain campaign documentation, timelines, and trackers to support organized and efficient execution.
- Proactively participate in training sessions and stay up to date on industry trends and platform updates to continuously build media knowledge.
Budget Management
- Manage the insertion order (IO) process and maintain accurate documentation.
- Update and reconcile monthly budget tracking sheets in coordination with the Director of Operations.
- Ensure accurate media spend reporting and assist with pacing reviews.
Qualifications
- Bachelor’s degree in Marketing, Communications, Business, Data Analytics, or related field — OR equivalent certifications and internship experience.
- Strong interest in digital marketing, data analytics, and media planning/buying.
- Proficiency in Google Sheets/Excel and Google Workspace.
- Familiarity with Looker Studio or other dashboard/reporting tools is a plus.
- Knowledge of digital media platforms like Google Ads or Facebook Ads Manager is a plus, but not required.
- Excellent attention to detail, organization, and communication skills.
- Self-starter with the ability to work independently in a remote setting.
What You’ll Gain
- Exposure to both analytics and paid media disciplines.
- Ongoing training and professional development.
- Opportunity to grow into a specialized or hybrid role depending on your strengths.
- Experience supporting diverse clients across multiple verticals
What We Offer
- Fully Remote
- Full-time employees: Health, Dental, Vision
- 401k
- Self-managed vacation
- Equipment Provided