Marketing Manager, Shenzhen
Who We Are:
InGenius Prep was founded in 2013 by law students at Harvard and Yale. In that time, the company has grown to a team of more than 190 full-time employees, 600 part-time employees, as well as offices in the U.S., Canada, China, amongst other countries.
What We Do:
Our primary focus is assisting students in applying to U.S. Colleges and Graduate schools. Our company is fast-paced and exciting. We operate as a team, and everyone is given opportunities to advance in the organization.
How You’ll Help:
The Marketing Manager will be responsible for lead generation and growing the company’s online and offline presence. The Marketing Manager will develop and execute online and offline marketing campaigns, in addition to developing partnerships and corporate relationships. This position reports directly to the Global Director of the Post-College Division. This is a position for someone eager to get extensive experience in marketing and business development, while working in a challenging yet collaborative environment. If you live and breathe marketing, we need to talk!
What You’ll Do:
●Assist Director in formulating marketing strategy and tactics to promote our company and drive qualified leads to our front door
●Experiment with a variety of organic and paid acquisition channels: content creation, paid ads, event management, publicity, social media, lead generation campaigns, and much more
●Produce engaging promotion content and coordinate events for marketing campaigns
●Oversee in-house and partner presentations, RSVPs, and event success
●Research and attend industry events - expos, networking events, etc.
●Build strategic partnerships with key industry players
●Measure and report performance of marketing campaigns, gain insight, and assess against goals
You'll be a good fit if you:
●Must have strong writing and communication skills in both Chinese and English
●Must be a hard worker with a willingness to learn
●Must be outgoing, creative, diligent, and self-motivated
●Must have strong time-management skills
●Experience in marketing related work (campus involvement, internships, etc)
●Experience in social media platforms (WeChat, Weibo, Zhihu, etc.)
●Up to date with the latest trends and best practices in marketing
●Familiarity with studying abroad industry in China is a plus
Location:
Shenzhen
Benefits:
InGenius Prep offers employees a competitive salary along with paid time off, parental leave, flexible working hours, professional development and a fun, collaborative work environment.
What We Believe:
InGenius Prep is an equal opportunity employer, and all qualified candidates will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.