Business Analyst

Job Title: Business Analyst
Location: Remote
Job Type: Internship

Job Overview:

We are seeking a dynamic Business Analyst with a strong focus on Go-To-Market (GTM) strategy and execution. This role will be pivotal in building out the execution of GTM strategies by designing business value frameworks and creating high-impact collateral to support sales cycles and inbound marketing activities. The ideal candidate will combine analytical rigor with strategic thinking and excellent communication skills to drive successful market entry and growth initiatives.

Key Responsibilities:

• Develop and refine Go-To-Market strategies by conducting rigorous market research, analyzing market trends, customer behavior, and competitive positioning to ensure optimal market penetration.
• Create and maintain business value frameworks that clearly articulate the value proposition of products or services, supporting both sales enablement and marketing messaging throughout the customer journey.
• Collaborate cross-functionally with sales, marketing, product, and customer success teams to ensure alignment on GTM objectives, messaging, and execution plans.
• Design, develop, and update GTM collateral—including sales presentations, case studies, whitepapers, product one-pagers, and digital assets—to support the sales cycle and enhance inbound marketing efforts.
• Support the development and implementation of pricing strategies, product positioning, and targeted marketing campaigns based on market and customer insights.
• Develop proactive monitor industry trends and emerging opportunities, proactively recommending adjustments to GTM strategies and collateral to maintain competitive advantage
   

Required Skills & Qualifications:

• Strong analytical and problem-solving skills, with the ability to synthesize and interpret complex data and translate insights into actionable business strategies
• Excellent written and verbal communication skills; ability to craft compelling collateral and present findings to diverse stakeholders
• Proficiency in data GenAI tools (ChatGPT, Perplexity etc.), analysis tools, and Microsoft Office / Google Workspace.
• Demonstrated ability to collaborate effectively across teams and manage multiple projects simultaneously
• Bachelor’s degree in Business, Marketing, Economics, or a related field

Preferred Qualifications:

• Experience in B2B software and technology sectors
• Familiarity with sales enablement tools and inbound marketing best practices.

What You Will Gain:

• Gain hands-on experience in building a growth platform for a software company
• Mentorship from senior sales and marketing leadership 
• Gain exposure to multiple business functions and learning to communicate complex ideas effectively to a variety of stakeholders
• Participate in the end-to-end process of market analysis, strategy development, and execution
• Acquire a blend of technical, analytical, and strategic skills that position yourself for future advancement in business analysis, consulting, or strategic planning roles
• A collaborative, supportive, and creative work environment

 Culture Fit

• Fun to Work With - Life is short and work should be fun.
• Extremely Smart - We work on cutting edge, hard problems, and we need people who can keep up.
• Healthy Perfectionism - Much of our work requires superb attention to detail.  We need someone who takes pride in delivering polished work but can also incorporate constructive feedback from peers.
• Not Afraid to Ask for Help - The last thing we want is for someone to spin his or her wheels in silence.  Our people reach out sooner rather than later if they are blocked.

Other Requirements

• Remote employees must be based within the US and not based in the pacific time zone.  
• Must be authorized to work in the United States and not require visa sponsorship now or at any time in the future.  
• Must be Fluent in English

Time requirements

• 20-40 hours per week
• June-August 2025;  May be extended based on performance.

Compensation and benefits

• Range:  $17-25 per hour, depending on experience

MapLarge is committed to an inclusive workplace. MapLarge is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.