Social Media / Content Production Intern
About Cheers
Cheers is a rapidly growing supplement brand specializing in after-alcohol aid supplements.
We generate over $2 million in monthly revenue primarily through social media marketing. In Q1
2025, Cheers began scaling from Facebook/Instagram to TikTok and generated over 100m
impressions that quarter alone. This is an exciting time for Cheers, as the brand grew from $8m
in 2023, to $15m in 2024, and is expected to hit $25m in 2025. (“25 in 25”)
Our "edu-tainment" content style, which looks a lot like Bill Nye The Science Guy but with an
alcohol and health focus, is driving significant engagement. We post 3-10 TikTok's per day that
hit a variety of topics: alcohol myths, liver health, and how to drink smarter. And we’re looking to
scale these numbers even further.
Cheers is #1 in its category on Amazon, and is now sold in 30,000 locations nationwide in
retailers including Walgreens, CVS, HEB, 7-Eleven, Circle-K, and more coming soon. Cheers
was even on the season finale of Shark Tank in 2018 (Season 9, Episode 24).
About the Role
Currently our Social Media Team is structured as the CEO who leads creative, the COO who
leads analytics, the Director of TikTok who manages the platform, a Social Media Content
Manager who oversees content production and strategy, a Senior Meta Media Buyer who takes
TikTok content and manages it on Meta, and 4 full-time video editors.
The main people who film are the CEO and the Social Media Content Manager. We need some
more muscle in our office to help with content production. Currently the CEO and Social Media
Content Manager do all of this themselves. You will work directly with them each day as a team
to increase the content production velocity (i.e., more and better videos!).
You will learn the cutting edge tactics of building a modern brand on social media. You will get
the behind the scenes views into one of the fastest growing consumer healthcare brands in the
US. You will learn how to make viral videos at scale and in a team setting. As well as learn to
scale them via advertising.
All in all, over the summer you will become a core member of the content production team that
is creating videos being seen by tens of millions of people every week.
Primary Responsibilities
● Assist in setting up, breaking down, and managing sets for daily content shoots
● Help manage props, lighting, and equipment for video production
● Operate cameras during shoots
● Potentially appear in content when appropriate (optional)
● Collaborate with marketing team on content ideas and execution for our "edu-tainment"
● Participate in team meetings as well as Social Media Team meetings
● Assist with organizing and uploading content
● Potentially assist with responding to comments on social media
● Support offsite shoots—sometimes done in evenings and weekends
● Anything else the Social Media Team might need!
Required Experience
● Be 21+. We’re alcohol related. So that just makes sense.
● Houston-based for the summer (must be able to commute to our office)
● Available to work 30-40 hours weekly, including some evenings and weekends
● Passion for social media content creation, especially TikTok
● Reliable transportation to our office (2900 N Loop W Suite 1125, Houston, TX 77092)
● Self-motivated with a strong work ethic and no ego
● Ability to lift and move equipment up to 25 lbs
● Creative mindset and willingness to contribute ideas
● Be coachable, a team player, and willing to help out wherever needed
● The most important thing to us is not experience... but rather a willingness to help out,
learn, and be a part of the team
Additional Details
● $15/hour
● Hands-on experience with a fast-growing brand
● Direct mentorship/interaction from experienced marketers
● Opportunity to build your portfolio with professional content
● Potential for continued work or full-time opportunities for exceptional performers