
Digital Marketing Intern
COMPANY OVERVIEW
Founded by Ivan Combe in 1949, Combe Incorporated is a privately held, family-owned personal care company based in White Plains, NY with revenues approaching $500 million. Combe has grown consistently and resiliently over the last seven decades, generating approximately 30% of its revenues from markets outside of the U.S. The company has transitioned to its third generation of Combe family leadership, under the direction of Keech Combe-Shetty, Executive Chair and Akshay Shetty, CEO.
Ivan Combe launched the company with the idea of making products that addressed the unmet needs of consumers in categories that either did not yet exist or that the big companies simply ignored. It was a brilliant business model, and today they continue to create and cultivate over-achieving brands that push cultural and innovation boundaries to deliver new solutions and greater satisfaction for consumers around the world.
Combe has a proven track record of successful category and brand development, having created disruptive brands including Clearasil, Odor-Eaters, Just For Men and Vagisil. But time and experience have not dampened its entrepreneurial spirit. Most recently, Combe Inc. acquired Biofilm Inc. and its brand Astroglide, the number two personal lubricant brand in North America. Combe is always looking for the next personal "issue" to solve.
POSITION OVERVIEW – Digital Marketing Intern
- Social Media Management:
- Assisting with creating and posting engaging content on various social media platforms.
- Monitoring social media channels for engagement and trends.
- Responding to comments and messages.
- Content Creation:
- Drafting blog posts, articles, and other marketing materials.
- Creating visuals and graphics for social media and other marketing channels.
- Search Engine Optimization (SEO):
- Assisting with keyword research and on-page optimization.
- Monitoring website rankings and search engine traffic.
- Data Analysis:
- Using tools like Google Analytics to track and analyze website traffic and campaign performance.
- Identifying trends and insights from data to inform marketing strategies.
- Email Marketing:
- Assisting with creating and sending email campaigns.
- Monitoring email open and click-through rates.
- Paid Advertising:
- Assisting with managing and optimizing paid advertising campaigns on platforms like Google Ads and social media.
- General Support:
- Assisting with other marketing tasks as needed.
- Staying up-to-date on the latest digital marketing trends and tools