Communications Specialist

JOB TITLE: Communications Specialist  

DIVISION: Admin

DEPARTMENT: Marketing

LOCATION: Samaritan Center - 5555 Conner St, Detroit, MI 48213 (East) 

REPORTS TO: Marketing Coordinator

FLSA STATUS: Non-Exempt/Hourly

CLASSIFICATION: Full-Time Regular

APPROVED DATE: 4/7/2025

JOB SUMMARY: Responsible for social media content for SER Metro-Detroit programs and services. 

ESSENTIAL DUTIES & RESPONSIBILITIES:

1. Develop, maintain, update and track social media platforms such as Facebook, Twitter, Instagram, on a weekly basis.
2. Create outreach materials for SER programming including flyers and videos focused on telling SER’s story and recruitment for programs.
3. Write, proofread, and edit creative and technical content across media platforms
4. Develop and execute designs for various marketing materials, including print ads, social media content, websites, and product packaging.
5. Design layouts for publications, websites, and other digital and print materials.
6. Take videos and photographs for all SER programs.
7. Ensure creative marketing materials undergo regular review and adhere to SER Metro’s guidelines.
8. Work closely with Youth and Adult Services Teams to promote scheduled events.
9. Contributes to the team effort by performing other duties as assigned.

SUPERVISORY RESPONSIBILITIES: None

JOB QUALIFICATIONS:

1. Minimum of a bachelor’s degree with a preferred major in marketing/communications (or liberal arts with relevant experience).
2. Minimum 2-4 years’ experience as a content creator or copywriter, preferably focused on product or content creation via social media.
3. Experience with digital publishing and generating traffic and leads for new business, preferably for a non-profit.
4. Proficiency in graphic design software, such as Adobe Photoshop, Canva, Illustrator, and various social media apps.
5. Proficiency in photo and video editing.
6. Portfolio of published articles.
7. Excellent writing and editing skills in English, as well as excellent verbal and written communication skills and attention to details.
8. Bilingual language skills in English/Spanish or English/Arabic preferred.
9. An ability to fact-check long-form content pieces.
10. Strong commitment to help residents succeed in an innovative training program, to reorient their lives, nurture their leadership skills and enable them to make a difference in their community.
11. Demonstrate self-motivation, initiative and persistence as well as a background in communications/campaign strategy.
12. Interpersonal skills necessary to effectively communicate with staff, participants and partner agencies.
13. Strong prioritizing, organization, and project management skills.
14. Must possess a valid Michigan driver's license and have access to reliable transportation in order to travel to off-site locations/events.
15. Must be willing to work a flexible schedule (evenings/weekends).

PHYSICAL REQUIREMENTS: Although this role is largely sedentary, the employee must occasionally lift and/or move Audio/Visual and other equipment weighing up to 50 pounds for various events/activities. While performing the duties of this job, the employee is regularly required to walk, sit, and frequently use hands and to talk or hear. Some filing may be required which would require the ability to lift files, open filing cabinets, move office equipment and bend or stand as necessary.

WORK ENVIRONMENT: The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job.  - The noise level in the work environment is at times, moderately loud with little discomfort due to noise, dirt, dust and the like. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines.

Equal Opportunity Employer

This job description is intended to describe the general nature and level of work being performed by a person assigned to this job. It is not to be construed as an exhaustive list of all job duties and responsibilities that may be performed by a person so classified. Duties, responsibilities, and activities may change or new ones may be assigned at any time with or without notice.