Marketing Specialist

Job Title:    Marketing Specialist

Location: On-Site
Employment Type: Full Time
Salary: Competitive Based on Experience

About Us

Eco Chic Home is a home decor & furniture company with a 15 year history. We are looking for a highly skilled Marketing Specialist with expertise in Klaviyo, online marketing, and social media marketing to drive customer engagement, brand awareness, and revenue growth.

Key Responsibilities

• Email & SMS Marketing: Develop and execute targeted campaigns in Klaviyo, optimizing automations, segmentation, and messaging for maximum conversions.
• Social Media Marketing: Plan and manage content across Facebook, Instagram, TikTok, LinkedIn, Twitter, and other platforms to grow brand presence and engagement.
• Paid Advertising: Work alongside agency to create and optimize campaigns across Google Ads, Facebook Ads, Instagram Ads, and other relevant platforms to drive traffic and conversions.
• Content Strategy: Create engaging email templates, social media posts, landing pages, and digital ads.
• A/B Testing & Analytics: Conduct experiments on subject lines, creative assets, social media ads, and email campaigns to improve open rates, click-through rates, and ROI.
• Customer Engagement & Retention: Develop strategies for lead nurturing, loyalty programs, and customer re-engagement using email, SMS, and social channels.
• SEO & Website Optimization: Ensure marketing campaigns align with SEO best practices to enhance online visibility and traffic.
• Trend Monitoring: Stay updated with the latest digital marketing trends, social media algorithms, and emerging platforms to keep our brand ahead of the competition.

Required Qualifications

• 2+ years of experience in digital marketing, social media, and email marketing.
• Expertise in Klaviyo and deep knowledge of email marketing best practices.
• Strong understanding of social media marketing, influencer partnerships, and audience growth strategies.
• Experience with Google Analytics, Facebook Ads Manager, and SEO.
• Proven ability to analyze data and adjust campaigns for better performance.
• Strong copywriting skills for email, social media, and ad creatives.
• Ability to multitask and manage multiple campaigns simultaneously.

Preferred Qualifications

• Experience in eCommerce, DTC brands, or subscription-based businesses.
• Knowledge of Shopify & Canva
• Familiarity with influencer marketing, affiliate marketing, and viral campaign strategies.

Benefits

• Competitive salary 
• Opportunity for professional growth and skill development
• Collaborative and innovative team environment

How to Apply:
Submit your resume, portfolio (if applicable), and a brief cover letter explaining why you’re the perfect fit for this role to maria@iloveecochic.com.