Marketing and Communications Manager

Are you a dynamic storyteller with a knack for strategy and a passion for making a difference? Catholic Charities of East Tennessee (CCETN) is seeking a Marketing and Communications Manager to amplify the impact of our mission. If you're an innovative thinker who thrives on crafting compelling narratives, designing eye-catching content, and juggling multiple projects with ease, we want to hear from you.

Job Responsibilities

• Produce, write, edit, and design clear, concise, and compelling content for CCETN print and digital communication channels, ensuring effective messaging and consistent branding
• Create and distribute marketing materials, including brochures, newsletters, posters, flyers, signage, and digital content
• Manage and maintain the CCETN website, ensuring information is accurate, current, functional, and engaging
• Develop and implement a strategic marketing plan to promote CCETN programs, services, and events
• Create and oversee social media campaigns to increase audience engagement and awareness, which includes managing the social media calendar and communicating directly with followers and supporters
• Provide leadership, training, and direction to CCETN on effective use of social media
• Analyze digital performance metrics, social media and marketing activities; adjust strategies as needed, provide reporting weekly to Director
• Serve as the primary media contact, drafting press releases, media advisories, build relationships and engagement with local media
• Create and distribute articles, newsletters and parish bulletin content
• Collaborate with Program staff to develop promotional strategies for programs and events
• Coordinate marketing campaigns and materials to maximize event attendance and sponsorships
• Partner with Development staff to align marketing efforts with fundraising goals
• Develop and maintain an agency-wide story library to support marketing and development initiatives
• Coordinate with program leaders to edit content and implement best practices for navigation, graphics, forms, and design
• Actively recruit, supervise, and mentor marketing and communications interns and volunteers
• Lead activity and execution of marketing projects; track and report data and project status to the Director of Development
• Follow the marketing budget set by the Director of Development and track all expenses
• Manage external vendors and contractors for graphic design, printing, and web development
• Perform other duties as assigned

Job Requirements

• This position requires the ability to effectively establish and maintain cooperative working relationships within a diverse community.
• Must be able to move objects weighing up to 25 lbs.
• Must hold a valid driver license
• Must be willing to travel regionally if required, on occasion there may be overnight travel (5% of the time or less)
• Must participate in community organizations
• Must be flexible and able to work evenings, weekends, and holidays if required to cover CCETN activity
• Must be able to successfully pass a background check
• Must maintain any training and certification requirements
• Must support the teachings of the Catholic Church and embody our organization's mission and culture through behavior and daily interactions
• Regular and predictable on-site attendance is required

Job Qualifications

• Bachelor's degree in Marketing, Communications, Public Relations, or a related field
• Minimum of 3-5 years of experience in marketing, communications, or public relations, preferably in the nonprofit sector
• Demonstrable experience managing digital marketing campaigns and social media platforms
• Demonstrable Experience creating flyers and collateral
• Excellent people skills & and an enjoyment of working with people
• Ability to communicate clearly and concisely both in written and oral form and effectively communicate/present information to various stakeholders
• Experience with graphic design for email, web, social media, and print
• Ability to draft reports and business correspondence
• Ability to orally and effectively communicate/present information to various stakeholders
• Ability to define problems, gather, analyze and synthesize data, establish facts, and draw conclusions
• Ability to work independently as well as part of a team while maintaining a positive attitude
• Experience with platforms including Excel, Publisher, PowerPoint, Canva, HootSuite, MailChimp, Photoshop and all Social Media platforms.
• Experience with Blackbaud Raiser's Edge is a Plus.