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Email Marketing and Social Media


Job Title: Email Marketing and Social Media 

Location: Remote with Weekly checkins

Employment Type: Part-Time

About Us:

We are seeking a creative and driven Email Marketing and Social Media marketer to join our team and help us engage our audience through captivating email campaigns and social media strategies.  We have designed and developed the framework of info for the emails and social posts but need someone to handle the task of implementation.  Graphic design skills are a plus.  Knowledge of Zapier platform and CRM software, also a plus.

Key Responsibilities:

Email Marketing:

Implement, and optimize email marketing campaigns to drive engagement, conversion, and customer retention.

Manage and grow email subscriber lists.  Including segmentation.

Create and schedule email newsletters, promotional emails, and automated email sequences.

Analyze email campaign performance and provide insights and recommendations for improvement.

Ensure email content is aligned with brand voice and guidelines.

Social Media Management:

Develop and execute social media strategies across various platforms (e.g., Facebook, Instagram, Twitter, LinkedIn) to increase brand awareness and engagement.

Create and curate engaging content, including text, images, videos, and graphics.

Monitor social media channels for trends, feedback, and opportunities to engage with the audience.

Manage social media advertising campaigns and budgets.

Track, analyze, and report on social media performance metrics.