Digital Marketing Intern

Digital Marketing Intern

Qualifications

· Desired Education: Some college. Bachelors-level coursework in marketing, journalism, communications, and/or graphic design preferred.

· Desired Experience: 1-2 years in a related role preferred, including … 

· Experience with SEO

· Experience with Google Ads & Ad Management

· Knowledge and experience with social media ad management

· Knowledge and competency with Google Analytics

· Ability to communicate effective with team members and clients

· Excellent organizational skills and attention to detail

· Effective at time management in a fast-paced environment

Responsibilities

· Collaborate with Rock Life Counseling management, ensuring that all work is being completed according to guidelines

· Manage all aspects of SEO and PPC campaigns in collaboration with owner/director

· Execute On Page SEO optimization for website projects

· Perform keyword research for both SEO and PPC campaigns

· Analyze competitors’ websites, current online marketing initiatives, and overall goals

· Create and manage effective paid search ad campaigns

· Manage significant paid search budgets on top tier search engines (Google and/or Bing)

· Prepare monthly campaign reports (PPC and SEO)

· Optimize web content for keywords related to customer products and services

· Analyze and Correct technical issues on the backend of websites

· Perform A/B, website usability, and website conversion rate testing with a focus on Conversion Rate Optimization (CRO)

· Report to the Owner/Director

Long-term / permanent work available pending successful completion of this internship