Social Media Manager

Job Description: Social Media Manager

Company: BTZ Investments

Location: 11503 Jones Maltsberger Rd. Suite 1128, San Antonio TX 78216 

Position: Social Media Manager

Type: Full-time

About BTZ Investments: BTZ Investments is a leading real estate investment company dedicated to connecting wholesalers with potential buyers and expanding our portfolio through strategic acquisitions. We pride ourselves on fostering a dynamic and engaging work environment and are looking for a talented Social Media Manager to join our team.

Job Overview: We are seeking a creative and proactive Social Media Manager to develop and manage our social media presence. The ideal candidate will be responsible for creating engaging content, building community engagement, and driving our social media strategy to attract more buyers and identify potential properties.

Key Responsibilities:

Content Creation and Management:

• Develop and implement a content calendar to ensure consistent posting across all social media platforms (Facebook, Instagram, LinkedIn, etc.).
• Create engaging and original content tailored to multiple platforms to showcase the company's inventory and highlight office life and work atmosphere.
• Produce and edit short videos capturing day-to-day highlights in the office to build an engaged audience and humanize the brand.
• Write compelling captions, post descriptions, and blog entries to complement visual content.

Community Engagement:

• Actively manage and engage with followers by responding to comments, messages, and mentions to build a strong community presence.
• Host live sessions and Q&A on social media platforms to interact with potential buyers and sellers in real-time.

Analytics and Reporting:

• Monitor and analyze key performance indicators (KPIs) to gauge the success of social media campaigns.
• Provide monthly reports outlining social media performance, audience growth, and engagement metrics to inform future strategies.

Branding and Strategy Development:

• Develop and maintain the brand’s voice, ensuring all content aligns with the company’s values and objectives.
• Collaborate with the marketing team to create and refine social media strategies that aim to attract more buyers for inventory and identify potential properties to acquire.

Collaboration and Coordination:

• Work with photographers, videographers, and graphic designers to produce high-quality content.
• Coordinate with sales and customer service teams to ensure social media strategies align with company sales objectives.

Expand Reach and Visibility:

• Identify and engage with relevant influencers and bloggers to expand reach and visibility.
• Utilize social media advertising tools to promote posts and campaigns targeted toward potential buyers and sellers.

Office Life and Culture Storytelling:

• Capture and share behind-the-scenes content to highlight the office atmosphere and daily work life.
• Organize and document company events, team activities, and milestones to foster a relatable and appealing company image.

Qualifications:

• Proven experience as a Social Media Manager or similar role.
• Strong understanding of social media platforms and best practices.
• Excellent writing, editing, and communication skills.
• Proficient in social media management tools and analytics.
• Creative mindset with the ability to develop engaging content.
• Ability to work independently and as part of a team.

How to Apply: Interested candidates should send their resume, a cover letter, and samples of previous social media work to brandt@btzinvestments.com