Director of Sales & Marketing
Director of Sales & Marketing
- Ensure full maximization of rooms potential.
- Maintain emphasis on exceeding established group rate guidelines.
- Develop, maintain and implement strategies/action plans to generate revenues for the hotel.
- Stimulate productivity of all sales staff through guidance, development and support.
- Develop, maintain and implement creative packages to fill identified need periods in all markets.
- Active solicitation of key accounts to generate direct sales.
- Maintain Sales Team's focus on a Proactive Solicitation environment.
- Assist in the achievement of overall Food and Beverage revenue.
- Design and seize all advertising and public relations opportunities.
- Develop, maintain and implement the budgeting and forecasting process.
- Effectively control all marketing expenses to insure optimum operating profit.
- Ensure that all administration procedures are in place and functioning effectively.
- Ensure that all required reports are completed on a timely basis.
- Promote high visibility of hotel through active involvement in industry associations and trade shows.
- Provide proper collateral and information vehicles to keep customers informed an updated on the hotel.
- Ensure a challenging and exciting environment to encourage full career development and personal growth.
- Support and promote all Corporate programs to increase customer awareness of Omni Hotels and ensure that the customer receives the appropriate benefits of each program.
- Through the Convention Services Department, maintain product and assure the protection and cleanliness of the owner's physical assets.