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Overview

Konica Minolta is looking for a motivated Marketing Intern to join our Demand Generation team!

 

This position will start as a part-time co-op during the Spring 2024 semester and lead into a full-time internship during the summer.

 

The intern will play a critical role in receiving, processing, and preparing external data lists from various sources for campaign activation across digital channels. This position is ideal for students or recent graduates seeking hands-on experience in data management and digital marketing within a global tech company.

Responsibilities

Provide administrative and operational support to the demand generation team in managing and tracking the effectiveness of data onboarding processes:


● Receive, review, and standardize external data lists from various sources data
sources to be used for marketing campaigns or lead processing
● Prepare and process data file to load into Marketing automation or CRM systems
● Follow procedures provided for data quality and compliance with internal
standards and privacy regulations.
● Work closely with the data and analytics team to review campaign requirements
and ensure that data lists are appropriately tagged, segmented for loading into
marketing automation.
● Participate in regular team meetings to provide updates on data onboarding
progress and to gain insights into overall campaign performance and strategies.

Qualifications

● Currently enrolled in or a Bachelor’s program in Marketing, Data Analytics, Information Technology, or a related field.
● Strong interest in data management, digital marketing, and demand generation.
● Basic understanding of data processing tools and methodologies.
● Has taken courses or possesses hands-on experience with Microsoft or Google
productivity tools, such as Excel, Access, Word, PowerPoint, or Google Sheets,

Docs, Slides. This knowledge is crucial for managing and presenting data
effectively.
● Familiarity with SQL and other programming languages (R, Python) is a plus,
providing a foundation for data analysis and manipulation tasks.
● Excellent attention to detail and organizational skills.
● Ability to work independently and as part of a team.
● Effective communication skills.