Brand Specialist

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🚨 We're Hiring: Brand Specialists Across New England

📍 New Hampshire | Maine | Vermont | Northern Massachusetts

🎿 Get paid to represent premium beverage brands at some of New England's most iconic destinations, including Killington, Stowe, Stratton, Sugarbush, Okemo, Mount Snow, and Sunday River, plus festivals, beach bars, restaurants, and exclusive events throughout the region.

Love people? Love events? Love the food & beverage industry?

Join the team that brings some of the most exciting wine, spirits, beer, and ready-to-drink brands to life across New England.

At Crafthouse Agency, we don't just pour samples. We create experiences.

From retail tastings and cocktail activations to festivals, ski events, community celebrations, and large-scale experiential campaigns, our Brand Specialists are the face of the brands we represent.

🍸 What You'll Do

✅ Host tastings and sampling events

✅ Engage consumers and tell brand stories

✅ Drive product trial and sales

✅ Set up professional displays and event activations

✅ Capture photos and submit event recaps

✅ Build relationships with retail and hospitality partners

✅ Represent premium brands with confidence, professionalism, and energy

🎉 Why People Love This Role

🍸 Flexible scheduling

🎿 Work activations at premier ski destinations across Vermont and Maine

🏔️ Events at Killington, Stowe, Stratton, Sugarbush, Okemo, Mount Snow, Sunday River, and more

🌊 Beach bars, waterfront venues, festivals, restaurants, liquor stores, and community events

💰 Competitive hourly pay

📈 Opportunities for advancement and leadership

🤝 Build valuable industry connections

🍹 Work with some of the most exciting brands in wine, spirits, beer, and RTDs

No two events are the same. One weekend you could be representing a premium whiskey brand at Killington or Sunday River, pouring cocktails during an après-ski activation at Stowe or Stratton, and the next you might be hosting a beachside tequila tasting, supporting a major festival, or bringing a national brand to life at a high-profile retail event.

🌟 Who We're Looking For

This role is perfect for someone who:

✔ Loves interacting with people

✔ Enjoys social, fast-paced environments

✔ Has a passion for hospitality, events, food, beverage, or sales

✔ Is professional, dependable, and self-motivated

✔ Is comfortable working evenings and weekends

✔ Knows how to create energy and engage a crowd

✔ Wants flexibility while earning great money

⭐ Must-Have Qualifications

• Reliable and punctual

• Strong communication and interpersonal skills

• Professional appearance and demeanor

• Comfortable approaching and engaging consumers

• Sales-minded and persuasive

• Detail-oriented with strong follow-through

• Ability to work independently and confidently

🔥 Top Performers Are

• Proactive and energetic

• Confident starting conversations

• Adaptable in different environments

• Accountable and self-driven

• Passionate about creating memorable experiences

• Able to read a room and adjust their approach

• Natural relationship-builders

📱 Expectations

• Comfortable using scheduling and communication tools

• Available to work evenings and weekends

• Submit clear, professional recaps with photos after each event

• Follow brand standards and represent multiple brands confidently

• Arrive prepared, on time, and ready to create an exceptional consumer experience

🚫 Let's Save Everyone Some Time...

This role probably isn't for you if:

❌ Your relationship with punctuality is... complicated 😅

❌ You think standing behind a table scrolling your phone counts as brand engagement

❌ You prefer customers to approach you first

❌ The idea of talking to strangers makes you want to hide behind the display table

❌ You believe samples magically sell themselves

❌ "I'll do it tomorrow" is your personal life motto

❌ You aren't comfortable recommending products and driving sales

❌ You prefer sitting quietly in the corner while everyone else is having fun

❌ Nights, weekends, crowds, music, and events sound more exhausting than exciting

If you're energized by people, love creating memorable experiences, and enjoy being where the action is, you'll fit right in. 🍻

💬 About Crafthouse Agency

We're not a staffing company that hires from behind a desk.

We're a hands-on experiential marketing team with deep roots in hospitality, sales, and event execution. We work alongside our team in the field because we believe the best leaders don't sit on the sidelines.

Unlike national staffing companies, we're New England-based and deeply connected to this market. We know the accounts, consumers, venues, and opportunities because we live and work here every day.

From ski resorts and beach bars to festivals, retail tastings, and on-premise activations, we help some of the industry's most exciting brands connect with consumers and drive real results.

Our mission is simple:

Create memorable experiences that build brands and move product.

🚀 Ready to Join Us?

Apply today:

🔗 Apply at Crafthouse Agency

Once you apply, you'll be invited to complete a short virtual video questionnaire. This is a required step in our hiring process and gives us the opportunity to learn more about your personality, communication style, and ability to engage with consumers.

Since this role is all about connecting with people and representing brands face-to-face, being comfortable speaking on the spot is important. If that part doesn't sound like you, that's okay. This role may not be the best fit, and we'd rather be upfront about that from the start.

We can't wait to meet you and welcome the next generation of Crafthouse Brand Specialists. 🍻✨

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