Marketing Coordinator
Listing & Campaign Marketing
- Lead end-to-end marketing execution for residential listings from launch through promotion
- Develop and deploy integrated campaigns across MLS, email, social media, paid ads, and property websites
- Ensure listings are positioned for maximum exposure, engagement, and lead generation
Content & Creative Execution
- Create and coordinate marketing assets including listing presentations, brochures, social content, email campaigns, and digital ads
- Write and edit compelling property and agent-facing copy
- Partner with designers, photographers, and external vendors to deliver high-quality creative under tight deadlines
Agent Branding & Company Marketing
- Support agent branding initiatives and ensure consistency across all marketing materials
- Assist with campaigns for open houses, events, new developments, and company promotions
- Help elevate overall brand presence across all channels
Social Media Management
- Manage day-to-day execution of social media content across company and agent channels
- Create and schedule engaging content for listings, agent branding, open houses, and company updates
- Ensure consistent brand voice, visual identity, and messaging across platforms
- Monitor engagement and performance, optimizing content to improve reach and lead generation
- Stay current on social media trends, formats, and platform updates to keep content relevant and competitive
Website Maintenance & Digital Presence
- Manage and update company and property websites to ensure listings are accurate, current, and visually compelling
- Maintain property pages, landing pages, and featured listing content
- Coordinate with vendors or developers as needed for site updates, fixes, and performance improvements
- Ensure strong user experience and brand consistency across all web properties
Operations & Optimization
- Manage marketing workflows including CRM updates, asset tracking, and campaign scheduling
- Coordinate across agents, vendors, and internal teams to keep projects moving quickly
- Stay current on real estate marketing trends, tools, and best practices to improve performance and efficiency