Communications & Marketing Coordinator

Job Description 
Communications & Marketing Coordinator 
Reports to:  
Status:  
Location: 
Director of Development 
Full-time, Salaried, includes benefits 
Date: June 2026 
ASA’s office in Greenwich, NY with occasional remote work permitted 
Agricultural Stewardship Association (ASA) is a nonprofit land trust that protects our 
community’s working farms and forests, connects people to the land, and promotes a 
vibrant future for agriculture and forestry in the region.  The Communications & Marketing 
Coordinator will be responsible for advancing the organization’s goals related to 
communications, marketing, and community engagement.  This position focuses on 
delivering consistent, well written communications and visuals to engage a wide audience 
and promote the conservation of working lands.  The Communications & Marketing 
Coordinator will incorporate the practice and promotion of ASA’s core values, which 
include a passion for farmland and forestland conservation, respect, integrity, teamwork, 
accountability, problem solving, a “can do” attitude, confidentiality, professionalism and 
acting in the organization’s best interest.   
KEY RESPONSIBILITIES 
Communications (~75%) 
• Assists with the creation of the annual community engagement plan in 
coordination with the Executive Director (E.D.) and other related staff, to achieve 
annual organizational communication, outreach, programming, fundraising and 
constituency building goals. Establishes systems to ensure timely 
implementation of the plan and appropriate “contact points” with various 
sectors of the public. 
• Works with the E.D. and Director of Development to establish “message points” 
for ASA’s outreach materials, including the newsletter, website, social media 
platforms, events, and other outreach opportunities. Ensure message points are 
written appropriately for different audiences and contexts.  
• Drafts compelling stories, articles and content for all ASA communications.  
Ensures ASA’s voice and brand are on point. 
• Regularly conducts interviews and takes videos to enhance communication 
messaging.  Research and highlights applicable articles and information that 
may be of interest to our supporters.  Creates “evergreen” communication 
materials. 
• Plans, creates and coordinates organization’s visual promotional and event 
materials, including invitations, newsletters, brochures, fliers, appeal inserts, 
major donor items, postcards, displays and posters, annual reports, advocacy 
kits, advertisements, special fundraising campaign pieces, and press releases. 
• Coordinates press events to showcase the impact of ASA’s work.  Creates press 
packets and ensures good representation at such events.  Assists Executive 
Director in fielding media questions, if requested. 
• Publishes a monthly e-newsletter with articles that reflect ASA’s goals (as 
outlined in strategic plans and annual workplans) and organizational values, to 
promote greater constituency development and understanding of ASA’s work.  
• Works with consultants and vendors, as applicable, on communications, 
publications, signage, and ASA’s website and merch store.   
• Responsible for creating content and the continual posting, updating, 
enhancement, and professionalism of ASA’s website, social media and related 
activities.  Provides assistance with posting and updating materials on the board 
portal. 
• Maintains organizational files of all communication and outreach materials to 
ensure accessibility by other staff and track changes over time 
• Responsible for maintaining and expanding ASA’s photography and video 
collection. 
Events and Outreach Programs (~10%) 
• Expands and coordinates community presentations and community 
engagement opportunities for E.D., staff and board. Helps staff design 
PowerPoint presentations about ASA and conservation work. 
• Serves as an integral part of a team which is responsible for facilitating and 
implementing ASA’s two signature events, Landscapes for Landsake and 
Forever Farmland Supper, as well as other public events.   
• Assists with outreach programming including handling logistics, working with 
instructors and partners, and attending, as needed. 
ASA Merch Store (~5%) 
• Oversees all aspects of ASA’s online store including working with the vendor, 
creating new products, introducing seasonal items, advertising the store 
throughout the year in creative ways, and ensuring the online store is working 
well in terms of functionality for customers.  Responsible for meeting annual 
sales goals. 
Other Duties (~10%) 
• Participates in team meetings and staff meetings by providing input, 
contributing to discussions, and participating in decision making processes 
• Represents ASA within the community through events and programs, and 
participates in advocacy efforts 
• Attends regional and national conferences and trainings pursuant to 
organizational goals and budgets 
• Assist with ASA’s fundraising and development efforts, as requested 
• Attend ASA board meetings and board committees, board/staff retreat, as 
requested 
• Assist with speaking engagements and presentations, as requested 
• Keep current on ASA’s mission, strategic plans, acquisitions and programs  
• Keep abreast of changes in the fields covered by this position.  Also keep 
abreast of Land Trust Standards and Practices, Land Trust Accreditation, and 
IRS requirements affecting your responsibilities at ASA 
• Other duties as assigned by the Executive Director and Director of Development 
Supervision   
• This position may supervise interns or volunteers from time to time.  It also works 
with vendors and consultants. 
QUALIFICATIONS 
• Bachelor’s degree is preferred, particularly in communications, marketing, visual 
arts or writing.  Any previous work/school/or internship experience in these areas is 
a plus  
• Proficient with Windows, Microsoft Office and Google Suites, Adobe InDesign, and 
Canva.  Experience with Shopify, Square and the like are a plus 
• Highly competent with posting on social media platforms including Facebook, 
Instagram, YouTube, X, and email communication platforms like Constant Contact 
• Ability to shoot quality and engaging photos and videos and edit content 
• Excellent written, presentation and verbal communication skills. Strong marketing 
and visual graphics skills a plus. 
• Excellent problem-solving skills and ability to work both independently and as part 
of a team 
• Strong organizational and time management skills with a commitment to follow 
through and particular attention to detail 
• Existing connections with farming community and service providers and 
understanding agriculture in our service area is a plus 
• Ability to build and maintain strong working relationships with staff, board 
members, vendors, landowners, government partners, donors, volunteers, 
community partners, and other stakeholders 
• Valid driver’s license, insured and reliable transportation 
ATTRIBUTES 
• Strong passion for working landscapes, community lands, and commitment to 
ASA’s mission and success 
• Understands the importance of great storytelling, engaging content and appealing 
visuals 
• Flexible and diplomatic 
• Willingness to learn and develop new skills, especially technology-based 
• Ability to work on multiple tasks with interruptions in an energetic environment. 
Work well under pressure and under tight deadlines 
• Organized, independent and reliable 
• Inspires trust and is able to keep sensitive information confidential 
• Is able to work effectively in rural and urban communities 
• Strong work ethic and focused on success with high performance standards 
• Demonstrates high integrity and commitment to goals  
• Demonstrates strong problem-solving attributes: drive, energy and creativity  
• Enjoys working alone and as part of a team  
• Enjoys and deploys an appropriate sense of humor 
• Demonstrate sensitivity to, and respect for, people from all walks of life 
• Must be aligned with ASA’s mission and be committed to all forms of local 
agriculture that provides food on the table, protection of natural resources 
and affords dignified livelihoods to community members while addressing 
pressing problems of climate change, agricultural viability and food security 
WORK ENVIRONMENT  
• This position is approximately 90% in office work and 10% out of office work, and 
the typical hours are 9-5 Mon-Fri.  After probation period, some schedule flexibility 
including limited or occasional remote work is possible.  Evening or weekend work 
is occasionally required for meetings or events. Must be able to travel to meetings 
and programs, and the occasional conference/training. 
PHYSICAL FACTORS  
• Requires ability to work in different environments, including spending up to 8 hours 
in the office at a computer, on the phone or in meetings with intermittent walking, 
standing, bending, squatting, and climbing stairs.  Requires ability to walk/hike on 
varied terrain on farms and in forests, and haul supplies and equipment for some 
programs and events. 
Compensation and Benefits: Starting salary $45k-$50k depending on experience and 
qualifications.  Professional growth opportunities.  ASA offers health, dental, vision and 
life insurance; Cafeteria plan for dependent care and health care reimbursements; 
retirement contributions; paid vacation, sick and holiday time. 
ASA is an equal opportunity employer and is committed to welcoming all to our 
organization and to land conservation work.  
To Apply: 
Send resume and cover letter to Sue Ferris, Director of Development, at 
sue@agstewardship.org, or mail to ASA, 2531 State Route 40, Greenwich, NY 12834.  
No phone calls please.  Position is open until filled.  Anticipate starting interviews in mid-June