Marketing Coordinator

Full job description

About DogiZone

DogiZone® is a fast-growing pet care company on a mission to create a trusted, high-quality environment where dogs thrive and owners feel completely at ease. After more than 20 years in business, we're expanding — with plan to add additional locations through the company and the launch of a franchise system — and we're building the marketing team to get us there.

This is a ground-floor opportunity to join a passionate team that genuinely loves what they do. You'll grow alongside us, learn what it takes to build a brand from the inside out, and make a real impact from day one.

The Role

We're looking for a tech-savvy, creative Marketing Coordinator who's ready to roll up their sleeves and help bring our brand to life. Whether you're a recent marketing grad or someone with 1–3 years of hands-on experience, if you love dogs, live on social media, and get excited by the idea of building campaigns that actually drive results — we want to hear from you.

You'll work directly with senior leadership, touching everything from social media and email marketing to local events and community partnerships. No two days look the same, and your ideas will genuinely matter here.

What You'll Do

Social Media & Content Creation

• Own our content calendar across Instagram, Facebook, and TikTok
• Create engaging photo and video content featuring our services, our dogs, and our community
• Monitor trends, test new formats, and optimize for growth and reach
• Manage comments, DMs, and community engagement daily

Email Marketing

• Build and send campaigns using platforms like Mailchimp (promotions, newsletters, lifecycle emails)
• Segment audiences to deliver the right message to the right customer
• Track and report on open rates, click-through rates, and conversions

Events & Community

• Help plan and execute local events: open houses, dog workshops, community pop-ups
• Coordinate logistics, vendor outreach, and post-event follow-up
• Build relationships with local pet businesses, shelters, and community organizations
• Track event ROI: attendance, leads generated, and bookings

Campaign Support

• Assist with promotions across training, daycare, boarding, grooming, and retail
• Use Canva or similar tools to create on-brand graphics and marketing materials
• Ensure consistent brand voice and visuals across all customer touchpoints
• Collaborate with operations to keep messaging aligned with what's happening in-location

What We're Looking For

Education & Experience

• Bachelor's degree in Marketing, Communications, Business, or a related field (or equivalent hands-on experience)
• New grads encouraged to apply — internship experience counts!
• 1–2 years of relevant experience a plus (social media, content creation, event coordination, email marketing)

Tech & Tools

• Comfortable with social media platforms and scheduling tools
• Familiar with or eager to learn email marketing platforms is a plus.
• Proficient in Canva or similar design tools — you don't need to be a designer, but you have an eye for aesthetics
• Basic understanding of analytics: you know what a good open rate looks like, and you track your results
• Bonus: experience with TikTok content creation, basic video editing, or CRM tools

Skills & Traits

• Digitally native — you consume content constantly and have strong instincts for what performs
• Organized and detail-oriented with the ability to juggle multiple projects
• A strong communicator who can write clear, engaging copy (captions, emails, event promos)
• Creative and proactive — you bring ideas, not just execution
• Genuine love of dogs and customer experience is a must

What You'll Get

• Base salary: $55,000–$60,000 depending on experience
• Performance-based bonus opportunities as the company grows
• PTO
• Employee pet perks and service discounts (your dog is welcome here)
• A real seat at the table — your work will be seen, your ideas will be heard
• Room to grow as we expand to new locations and launch our franchise model

Why DogiZone?

We're at an exciting inflection point — small enough that your contributions are visible and meaningful, growing fast enough that there's real career upside. You won't be one of 50 marketers. You'll be a key part of building something from the ground up, with the support of a leadership team that believes in investing in people.

If you're looking for a place to launch your marketing career doing work you're proud of, surrounded by a team that actually likes each other (and dogs) — apply below.

DogiZone® is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all team members.

Pay: $50,897.73 - $61,296.20 per year

Work Location: In person