Marketing and Content Associate

The Role

Aspect is hiring its first dedicated marketing professional to build and own the marketing function across the business. This is a broad role — you’ll support Aspect’s overall brand presence, content output, and business development efforts across its service lines, while also taking a lead role on a high-priority new product launch.

This is a build-from-scratch role — no inherited playbook, no team to hand tasks off to. You’ll work directly with the Founder and PM and have real input into how Aspect shows up in the market. If you see something that could work better, say so and try it.

What You’ll Do

Aspect Brand & Content (Ongoing)

• Own and maintain Aspect’s overall marketing presence — LinkedIn company page, website content, and brand asset library — ensuring consistency across all service lines and verticals
• Write content that supports Aspect’s core service areas: BI and analytics, database administration, custom software, and technical staffing — translating technical capabilities into clear value for prospective clients
• Support business development efforts across the firm — drafting outreach materials, capability one-pagers, and proposal content as needed
• Track and report on marketing performance monthly: website visits, LinkedIn engagement, content reach
• Keep an eye on how competitors and peers in the data consulting space are positioning themselves and bring that intelligence back to the team

Omnichannel Platform Launch (Priority Project)

Aspect’s new omnichannel marketing intelligence platform is one of the firm’s most important initiatives this year. You will own the marketing motion behind the launch, including:

• Write and publish LinkedIn content on a regular cadence targeting marketing directors and digital marketing managers at pharmaceutical manufacturers — focused on the pain of manual reporting and fragmented paid media data
• Draft SEO-targeted blog articles on pharma omnichannel topics: attribution, data ownership, paid media ROI, and the limitations of vendor-managed reporting — written for a marketing director audience, not a technical one
• Develop customer case studies from beta customer interviews — draft, manage review and approval, and package into multiple formats: long-form write-up, LinkedIn post, and sales deck proof points
• Write and refine sales collateral for the platform: one-pagers, email templates, and talking points the Founder uses in prospect conversations

What We’re Looking For

Required

• 0–2 years of experience in marketing, content, communications, or a related field — internships and relevant coursework count
• Strong writing skills — clear, clean, professional copy without heavy editing; you can explain something complex in plain language
• A creative thinker who generates ideas, not just executes them — you’re as comfortable pitching a new content angle as you are executing the one already on the calendar
• Self-starter who moves without being asked — you see what needs to happen and do it
• Organized and able to juggle multiple ongoing projects without things slipping
• Comfortable on LinkedIn and understand how it works as a B2B content platform

Preferred (nice to have, not required)

• Any exposure to the pharmaceutical, life sciences, or healthcare industry — even a class, internship, or personal interest. You don’t need to know what IQVIA or endemic channels are on day one; that’s learnable
• Basic familiarity with SEO — understanding what keywords are and why they matter for content is enough to start
• Comfort using AI tools for research and drafting — we expect you to use them, as long as the thinking behind the content is yours
• Any exposure to marketing platforms or dashboards — Power BI, Google Analytics, HubSpot, or anything similar
• A portfolio of writing samples, even from class projects, internships, or a personal blog
• Bachelor’s degree in marketing, communications, journalism, or related field — or equivalent practical experience

Why Join Aspect

• Your ideas will ship — no approval committee, no layers between you and the decision
• Broad scope from the start — you’ll touch multiple service lines, verticals, and audiences rather than being siloed into one product or campaign
• You’ll learn the pharma marketing and life sciences data landscape by being immersed in it — valuable expertise that transfers across a lot of directions
• Direct access to the Founder and PM — fast feedback, real mentorship, and visibility into how a consulting firm builds and launches a new product
• Build a tangible portfolio of B2B content, case studies, and campaigns with measurable results
• Competitive early-career compensation ($50,000–$60,000) with room to grow as the team scales

About Aspect Consulting

Founded in 1994 and headquartered in King of Prussia, PA, Aspect Consulting is a data and technology consulting firm serving clients across the pharmaceutical, higher education, and manufacturing industries. Aspect’s core services span business intelligence and analytics, data warehousing, database administration, custom software development, and technical staffing — all built around the belief that data, handled well, drives better decisions.

Aspect works with organizations that need more than off-the-shelf solutions — clients who require deep customization, specialized domain expertise, and a partner who understands both their industry and their infrastructure. With over 30 years in the space, Aspect has built lasting relationships across its core verticals and a reputation for delivering technical solutions that actually get used.