Marketing Coordinator
Company Description
IT Network Solutions is a managed IT and cybersecurity services provider serving businesses across New Jersey. We are looking for a highly organized Marketing and Campaign Administrator to help coordinate marketing campaigns, create content, and support lead generation initiatives.
This role combines digital marketing coordination with hands-on campaign execution, including direct mail campaigns.
Key Responsibilities
- Create social media and blog posts
- Create and manage Facebook and LinkedIn campaigns
- Content creation including blog posts, newsletters, and marketing materials
- Create and manage direct mail & outreach campaigns
- Maintain marketing calendars and coordinate campaign schedules
- Update website content and promotional materials
- Create and publish landing pages
- Track marketing performance and prepare campaign reports
- Maintain CRM marketing lists and lead tracking
- Website SEO, GEO and AI visibility optimization
Qualifications
- 2+ years of marketing coordination, marketing administration, or similar experience
- Strong writing and content organization skills
- Familiarity with CRM systems, email marketing platforms, and basic website editing
- Experience in Market Research and developing insights to guide decision-making
- Proficiency in Marketing Strategy and a proven ability to design and implement successful campaigns
- Knowledge of Sales processes and how marketing strategies align with sales goals
- Proficient in digital tools and platforms used for marketing, campaign management, and analytics.
- Bachelor's degree in Marketing, Communications, Business, or a related field
This role is ideal for someone who enjoys both creative marketing work and the operational side of running campaigns
*** This is not a graphic design position.