Winds & Strings Marketing Intern

Yamaha employees are committed to helping everyone progress, express and connect through music and sound. We offer innovative, finely crafted and award-winning products for the entire journey.  As the world’s largest musical instrument manufacturer, we are known for our quality, customer service and innovation.

The Winds & Strings Department manages products used by customers in every stage of their musical journey, from learning their first notes on recorder, to refining their musicality in school band and orchestra, to demonstrating their mastery in performance venues the world over. Our purpose is to showcase the passion and performance of our customers, learn about their journeys, and grow participation in instrumental music.

Purpose of Role:

Yamaha is seeking a dedicated Winds & Strings Marketing Intern to join our team for the Summer/Fall. This position is based in the Buena Park, CA office. 

The Winds & Strings Intern is responsible for the completion of important projects and communications. Their ideas and insights are highly valued. This paid internship also offers long-term mentoring opportunities, a comprehensive look at the music industry and endless networking opportunities. These valuable experiences provide interns with an important edge as they develop their careers.

Now accepting applications for the Summer/Fall: July-January 

Your Primary Accountabilities & Responsibilities Will Include:

•          Collaborate with other Winds & Strings Department, Integrated Marketing Group, and Yamaha staff to create, refine and execute marketing campaigns

•          Communicate with customers, channel partners and Yamaha staff as needed to answer questions and deliver excellent customer service

•          Support the execution of cooperative marketing efforts with our channel partners

•          Contribute to written deliverables like creative briefs, event plans, product webpages, press releases, blogs, and others as needed

•          Assist with the creative direction of digital (ex: social, search, web banner) and print (ex: magazine, brochure, catalog) advertising media

•          Coordinate supplies, support materials, shipping and receiving in support of event execution

•          Analyze competitive markets for product and price comparisons of new and existing products

•          Participate in bi-weekly interviews with internal staff to learn about Yamaha employees, our organization and the music industry

•          Deliver a final project for stakeholder Yamaha employees on a topic important to the business

•          Additional duties as assigned by managers

What You'll Bring:

•          Graduation or expected to graduate from an accredited college or university with a bachelor’s degree in Marketing, Music Business, Music Entrepreneurship, Music Performance, Music Education, or a related field

•          Experience with retail music environment is helpful but not required

•          Some experience playing a brass or woodwind instrument required

•          Minimum GPA of 2.7

•          Ability to establish and maintain effective working relationships with Yamaha employees, outside stakeholders, and the general public

•          Knowledge of technology trends and current applications including social media, Wrike, Microsoft Office, and presentation software along with a strong interest in learning new trends in marketing

•          Strong attention to detail including proofreading and copywriting skills

Here's What We'll Bring

•          Free music lessons

•          Free concerts from award winning artists

•          Discounted hotel, travel, entertainment, and other attractions

•          Flexible work options (including hybrid schedule)

•          Casual dress