Brand Activation Lead
Brand Activation Lead MAX VOLUME · VOL 18 FULL VOLUME. NO COMPROMISE.
Max Volume is bringing Vol 18 to Maryland — a bold, high-ABV flavored Brazilian wine built for nightlife, social occasions, and the culture. We're searching for someone energetic, well-connected, and ready to help build a brand with real momentum.
WHAT YOU'LL BE DOING
The Role:
—Execute tastings and on-premise activations that create real brand moments (min. 6/month)
—Build relationships with bars, restaurants, retailers, and nightlife venues across Maryland
—Support and ride-along with AB distributors to drive velocity and sell-through
—Develop new accounts and own consistent territory coverage
—Capture and submit social media and activation content to support brand visibility
—Help drive depletion growth and report on market performance
WHAT YOU BRING
Qualifications:
Background in service, hospitality, nightlife, events, or promotions
Confident, outgoing, and socially connected in the market
Self-starter with reliable follow-through
Comfortable working nights and weekends
Passion for brands, nightlife, and beverage culture
Must be 21 or older
Valid driver's license and reliable transportation
SKILLS YOU'LL BUILD
Growth Areas:
→Beverage alcohol sales & distribution
→Brand and experiential marketing
→Market development & territory management
→Event and promotional execution
→Content creation for lifestyle brands
Max Volume was founded by industry veterans who've successfully built retail and wholesale businesses across multiple industries. Maryland is our first market — and this role comes with a real seat at the table as we expand into Atlanta, DC, Delaware, and beyond.
ADVANCEMENT This role grows with the brand. High performers have a direct path to expanded market leadership and regional development as Max Volume enters new territories. You won't just be hired — you'll be invested in.
REQUIREMENTS • Must be 21 years of age or older — required for all roles involving beverage alcohol • Valid driver's license and reliable personal vehicle required — mileage reimbursed at current IRS rates • Must reside in or be able to work within the Maryland market