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Digital Media Intern

The 24 Foundation
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About The 24 Foundation & CNFL Internship Program

The 24 Foundation focuses on youth empowerment, digital skilling, AI, and career pathways. We are launching the Chesterfield NFL Flag League (CNFL), designed to address the lack of recreational sports in the area while integrating sports with education. The foundation seeks to provide real-world experience to students to enhance their employability. We are actively recruiting students who want to explore non-athlete-centric careers in sports, such as data analysis, fan experience technology, and marketing.

Digital Media & Content Intern

Role Overview: You will own the segmented digital voice of the CNFL, ensuring our messaging hits the right tone for distinct audiences. You will bridge the gap between building parental trust and generating raw, authentic hype for the players.

Key Responsibilities:

  • Execute a segmented social media strategy: Facebook for parents (polished, professional content) and TikTok/Instagram for players (authentic, user-generated content).
  • Develop recurring content franchises, such as "Mic’d Up" segments for parents and "Touchdown Tuesday" highlights.
  • Collaborate on an animated series to bridge the gap between past associations and the new league.
  • Write and format the weekly "CNFL Huddle" email newsletter to maintain consistent communication.

Required Skills:

  • Strong written and verbal communication skills with impeccable attention to detail.
  • Deep understanding of major social platforms (TikTok, Instagram, Facebook) and how their audiences consume content.
  • Ability to quickly adapt your writing tone and visual aesthetic depending on the target audience (youth vs. parents).

Desired Skills:

  • Familiarity with graphic design tools (e.g., Canva, Adobe Express).
  • Experience with email marketing platforms.
  • Basic understanding of social media analytics and engagement tracking.

Logistics & Compensation:

  • Location: Remote with flexible hours.
  • Time Commitment: 10 to 25 hours per week.
  • Compensation: Range $14-$16/hour, though unpaid internships for academic credit are possible.