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Digital Marketing Intern

Digital Marketing Intern

Location: Charlotte, NC (local presence required for events; preference given to candidates in the Charlotte area)
Type: Internship (Part-time, seasonal with potential to extend)

About Us

The Social Cow is a Charlotte-based, family-run ice cream company serving joy by the scoop. From our kiosk at the Market at 7th Street to our vintage ice cream truck “Maebel” and mobile catering, we’ve built a sweet reputation for bringing people together at events and in the community. We’re looking for a Digital Marketing Intern who can blend creativity with strategy—helping us tell our story across digital platforms and at live events.

Responsibilities

  • Plan, create, and schedule engaging content for Instagram, TikTok, and Facebook that reflects The Social Cow’s playful and community-first voice.
  • Capture and edit photos and videos at events, pop-ups, and behind-the-scenes moments.
  • Assist with seasonal campaigns (holidays, new flavors, summer fun, etc.).
  • Monitor and respond to social media comments, DMs, and tags in a timely, friendly way.
  • Track analytics and prepare simple weekly reports on reach, engagement, and growth.
  • Support community marketing initiatives, including events and our launch our Sweet Squad Ambassador Program.
  • Research local trends, competitors, and potential partnerships to boost brand visibility.

Qualifications

  • Current student or recent graduate in Marketing, Communications, PR, or related field (or equivalent passion + experience).
  • Familiarity with social media platforms (especially Instagram & TikTok) and digital marketing tools.
  • Strong writing skills with an eye for playful, engaging storytelling.
  • Creative with photography and video (bonus if you’re comfortable with Canva, Adobe Creative Suite, or CapCut).
  • Confident working independently but also comfortable representing the brand at events.
  • Preference given to candidates based in the Charlotte, NC area with the ability to attend events and activations.

What You’ll Gain

  • Hands-on experience managing a local lifestyle brand’s digital marketing strategy.
  • Portfolio-worthy content across social media campaigns, event marketing, and brand storytelling.
  • Exposure to community engagement, influencer programs, and grassroots marketing.
  • A fun, supportive environment where your creativity is valued—and plenty of ice cream along the way!