SEO/Digital Marketing Internship

(Master’s Degree Required or In Progress)

Location: Washington, D.C. | On-Site | Mon–Fri, 9:00 AM – 5:00 PM

Dupont Practice Management is a premier provider of dental office management services, dedicated to optimizing operations and improving patient care. As a data-driven organization, we leverage SEO and digital marketing strategies to strengthen our online presence and attract targeted traffic.
We are seeking a motivated intern to join our marketing team and gain hands-on experience in SEO and content strategy. This is a unique opportunity to grow within a dynamic organization and contribute meaningfully from day one. Top performers may be offered a full-time position with a merit-based salary increase.

Internship Structure
Duration and Compensation:
Month 1: Unpaid training and onboarding
Months 2–6: $18.00 per hour
Potential outcomes after six months internship based on performance: 
• Full-time employment
• Extension of internship for another 6 months
• End of internship

INTERNSHIP DESCRIPTION
As an SEO intern, you will play a role in enhancing our online presence and driving organic traffic to our business. You will practice and perform following tasks:
• Conduct keyword research and identify opportunities for organic search improvement.
Content Development:
• Collaborate with the team to create and curate relevant content, including blog posts and site content, to enhance SEO performance.
Competitor Analysis:
• Research and gather data on competitors' SEO strategies and identify areas for improvement.
Backlink Building:
• Build and maintain a valuable backlink profile to enhance website authority.

SEO Strategy:
• Lead and drive SEO recommendations, implementation, and quality assurance for local business pages.
• Develop and own the local organic search strategy, from planning to monitoring, optimization, and reporting.
Keyword Research and Optimization:
• Conduct advanced keyword research and create keyword-rich title tags, meta descriptions, and other copy in alignment with brand guidelines.
Link Optimization:
• Recommend and implement effective internal and external link optimization strategies to meet specific SEO goals.
Data-Driven Approach:
• Utilize a strong data background for SEO analysis and decision-making.
• Report on SEO performance, including YoY performance, Brand vs. Generic, top pages, and top keywords.
REQUIRED QUALIFICATIONS
• US work authorization
• Fluent in English ,excellent writing, editing, and proofreading skills
• Having a master’s degree or bachelor’s degree in marketing with concentration in digital marketing
• Deep technical SEO experience and a strong understanding of code, site architecture, and link optimization.
• Ability to multitask in a flat organization
• Work effectively both independently and as part of a team
• THIS IS AN ON-SITE INTERNSHIP
PREFERED SKILLS:
• Proven experience in SEO optimization, keyword research, and content development.
• Ability to collaborate with cross-functional teams and external partners.
• Proficiency in SEO reporting and analysis, with a data-driven mindset.