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Copywriter (Program Specialist)

City of Long Beach, California
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The City of Long Beach, Office of the City Manager has an immediate opening for a full-time, unclassified, at-will Copywriter (Program Specialist) to serve in the Office of Public Affairs and Communications. Under the direction of the Chief Communications Officer, the Copywriter will play a pivotal role in storytelling while crafting and refining content that communicates the City's initiatives, programs and services to diverse audiences.

The position is a hybrid schedule in which daily activities are generally conducted by telecommuting, however it is required that the Copywriter be ready and able to work in person for certain activities, such as, but not limited to, press conferences, community events, site visits, activations, onsite trainings and onsite meetings.

 

EXAMPLES OF DUTIES

 

  • Write and post content for various platforms, including, but not limited to:
  • External news website
  • City newsletters
  • LongBeach.gov webpages
  • City blog posts
  • Social media captions
  • City memos and internal communications
  • Talking points for City officials
  • Event materials and promotional content
  • Emergency communications materials
  • Review, edit and proofread materials as needed for clarity, grammar and adherence to style guidelines.
  • Ensure all content aligns with the City's brand, tone and messaging guidelines.
  • Collaborate with various departments to gather information and develop content that accurately represents City initiatives.
  • Stay informed about City programs, services and events to proactively develop relevant content.
  • Assist in developing and maintaining the City's content standards.
  • Monitor and analyze content performance metrics to inform future content strategies.
  • Coordinate with language access to ensure equity.

 

REQUIREMENTS TO FILE

 

EDUCATION

 

  • Graduation from an accredited University or college with a Bachelor’s degree in English, Journalism, Communications, Marketing, Public Relations or a closely related field.

*Proof of required documents, such as degree or transcripts, must be uploaded to the online application at the time of filing. Any proofs submitted must contain either the applicant's name or other identifying characteristics on the form. Degrees must indicate the field of study and transcripts must indicate a field of study and degree conferred date. Candidates who possess degrees from colleges or universities outside the United States must attach proof of educational equivalence at the time of filing.

 

EXPERIENCE

 

  • Three (3) years of full-time, equivalent, paid, professional experience in copywriting, communications, journalism or related field.

WRITING SAMPLE 

 

  • Applicants must attach a minimum of 3 writing samples at the time of application submission in order to qualify.

ADDITIONAL REQUIREMENTS

 

  • Language Proficiency: Strong command of the English language.
     
  • Technical Skills: Proficiency in Microsoft Office Suite and familiarity with content management systems and social media platforms.

 

IDEAL CANDIDATE

 

  • Exceptional Writing and Editing Skills: Demonstrated ability to produce clear, concise and engaging content across various platforms and for diverse audiences.
  • Attention to Detail: Strong proofreading skills with a keen eye for grammar, punctuation and style consistency.
  • Adaptability: Ability to manage multiple projects simultaneously and adjust to shifting priorities in a fast-paced environment.
  • Collaboration: Experience working collaboratively with cross-functional teams and incorporating feedback from multiple stakeholders. Experience on a professional communications team is a plus.
  • Digital Proficiency: Familiarity with content management systems, social media platforms and basic SEO principles.
  • Cultural Competency: Sensitivity to and understanding of the diverse communities within Long Beach, ensuring inclusive and representative content. Proficiency in additional languages spoken in Long Beach is a plus.
  • Commitment to Public Service: A passion for serving the community and communicating the City's mission and values effectively.

 

SELECTION PROCEDURE

 

This recruitment will close at 11:59 PM Pacific Time on Tuesday, July 8th. To be considered, please submit an online application, including a cover letter, resume, proof of degree, and writing sample in PDF format. Applications that fail to include all necessary documents will be considered incomplete and will not be taken into consideration.